What Makes Golfers Actually Come Back?
Most coaches already know how to teach golf. The harder question is how to make golfers want to keep coming back, week after week, season after season.
In this free video training, Op 36 Co-Founder Matt Reagan, PGA, pulls back the curtain on the framework that took Operation 36 15 years to build: a game design approach that transforms ordinary coaching sessions into experiences golfers genuinely look forward to.
In this training, you will learn:
Turn any drill into a game worth playing. Gamification is not about adding gimmicks to your range. It is about applying the same design principles that make video games addictive to the skills your golfers need to develop. Clear narratives, calibrated challenges, and meaningful win states can make even a three-foot putt feel like the most important shot of the day.
Find the challenge point sweet spot. Too easy and golfers check out. Too hard and they shut down. Matt walks you through how to read a group in real time and dial the difficulty to exactly where each golfer grows — building confidence and skill simultaneously.
Design your program as the game itself. Individual fun classes are not enough. The coaches who retain golfers for years are the ones who give them a long-term mission — a clear narrative arc with measurable levels and visible progress on the golf course. This is the insight that changed everything for Op 36.
Watch the free training and download the companion workbook to follow along and build your own game plan.
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