In this webinar Seth Thompson, PGA, talks with Derek Hooper, PGA, Director of Instruction Royal Oaks Performance Center, to discuss the intricacies of creating a sustainable golf program that caters to both juniors and adults. They talk about the challenges and strategies involved in maintaining a robust program amidst leadership changes and course renovations. The conversation also explores the benefits of co-ed classes, the importance of understanding club needs, and the impact of offering on-course experiences to enhance learning and retention.

In this session, you’ll learn to:

• Build the program to solve the facility’s needs so leadership keeps supporting it.
• Use consistent semesters + a simple weekly rhythm, with on-course time every 4th week.
• Onboard hard: welcome emails + app setup + a quick first-class orientation.
• Co-ed adult classes boost scheduling options and create a stronger community.
• Grow fast with Bring-a-Friend weeks, small rewards, and capturing every lead’s email.

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