Golf Industry Innovation

The U.S. Open Is Your Best Marketing Tool..If You're Ready for It

By Operation 36

Golf-related searches spike 30–40% during major weeks. Here's how coaches can capitalize on U.S. Open momentum to bring in more beginner golfers.

How to Add Group Coaching to A Private Lesson Business

By Operation 36

Brent Wilkerson, PGA, shares how he transformed his academy by moving to a structured, on course development model with Operation 36. The result was a clear pathway for golfers, stronger engagement, and long term retention.

How to Convert Spring Interest Into Long-Term Program Members

By Operation 36

How to Convert Spring Interest Into Long-Term Program Members For Coaches How to Convert Spring Interest Into Long-Term Program Members May 2026 · Operation 36 Every spring, it happens. A parent spots your program while scrolling through their phone and thinks, my kid would love this. An adult who has always wanted to try golf […]

How to Give Every Golfer a Clear Next Step with Brent Wilkerson, PGA

By Operation 36

Brent Wilkerson, PGA, shares how he transformed his academy by moving to a structured, on course development model with Operation 36. The result was a clear pathway for golfers, stronger engagement, and long term retention.

Selling Out Your Golf Programs Overnight: Marketing that Works

By Operation 36

Michael Brooks, PGA, talks with Zach Allen, PGA, Director of Player Development at River Bend Golf & Country Club to discuss the implementation and success of the Operation 36 golf program. They discuss how the program has been structured to accommodate different levels of golfers, including juniors and adults, and how the 'Play 9' events have become a highlight for participants.

Introducing the New Coach Dashboard

By Operation 36

Introducing the Coach Dashboard: Your App, Built for Coaching Your App. Your Programs. Built for Coaching. You've got a roster of 40 kids, three programs running this month, and a parent just texted asking what time Saturday's event starts. Sound familiar? Coaches live in a world of moving pieces, and until now, managing all of […]

1 2 3 … 6 Next »

Copyright

|

|