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Create a Golf Program Built to Last

Seth Thompson, PGA talks with Derek Hooper, PGA, Director of Instruction at Royal Oaks Performance Center, on building a sustainable golf program for juniors and adults — through leadership changes, renovations, and growth.

• Build the program to solve the facility's needs so leadership keeps supporting it
• Use consistent semesters and a simple weekly rhythm, with on-course time every 4th week
• Onboard hard: welcome emails, app setup, and a quick first-class orientation
• Co-ed adult classes boost scheduling options and create a stronger community
• Grow fast with Bring-a-Friend weeks, small rewards, and capturing every lead's email